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MOBILE MESSAGING MASTERS: WINTER 2019


These brands know good text messaging.

From limited-time offers to new product launches and abandoned cart reminders, the use cases for personalized mobile messaging are seemingly endless. See best-in-class examples of how seven innovative companies are delivering unique mobile message experiences that engage and drive action.

LIMITED-TIME OFFER:

TARTE


Let shoppers know about limited-time deals. Mobile messaging offers the perfect (and instantaneous) opportunity to encourage shoppers to take action.

MOBILE EXCLUSIVE:

ELOQUII


Many retail and e-commerce brands treat their mobile subscribers as "VIPs"—giving them mobile-only offers or exclusive early access.

PRODUCT LAUNCH:

SPRAYGROUND


Alert shoppers via text when a sold-out item has been restocked or a new product has launched. Use browsing or buying behavior to reach the most relevant audience of subscribers.

CART REMINDER:

CB2


Don't miss out on high-intent shoppers. Remind subscribers about their abandoned carts, and make it easy for them to finish checking out.

BRAND MARKETING:

SUPERGOOP!


No sale happening? No problem. Engage shoppers by sending product tips & tricks or personalized recommendations.

IN-STORE:

JACK IN THE BOX


Use geographic data to share in-store event invitations with nearby mobile subscribers, uniting online shopping with offline experiences.

SEASONAL:

VENUS


Mobile presents a huge opportunity to drive revenue during the holidays. Marketers should adjust their mobile strategy accordingly.

How You Can Become a Mobile Messaging Master

Define Goals

As with any new marketing strategy, it’s important to first define your goals. Key performance indicators often center around metrics such as subscriber growth and revenue driven.


Set yourself (and your team) up with clear expectations and an agreed-upon method for measuring success.

Grow Subscribers

Grow an audience of opted-in subscribers through mobile & desktop web, email, social channels, paid media, in-store signage (if applicable), mailed promos, and more.


With Attentive’s mobile messaging platform, you can quickly gain text messaging subscribers, enabling you to connect with shoppers at every step.

Send Messages

Using real-time browsing and buying data, marketers can send personalized messages at scale. For example, create a drip campaign for new subscribers with a welcome offer.


Attentive’s full-service Customer Success team is here to share best practices, assist in developing your strategy, and help design creatives.

Become the Next Mobile Messaging Master

Request a demo to learn more

Explore More Mobile Messaging Resources

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eBook: Your Next
Top Revenue Channel

Learn why text messaging is so effective and how you can drive 30%+ CTRs and 25x+ ROI.

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2019 Calendar for Retail
& E-Commerce Marketers

Stay on top of important dates, get actionable strategies, and track progress with a checklist.

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Mobile Messaging Masters:
Spring 2019 Edition

See the latest best-in-class mobile messaging campaigns from innovative brands.

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